---
title: 📝 Product Descriptions (HTML)
description: This article guides you through the most commonly used HTML tags for formatting and customising your product descriptions clearly and effectively.
---

[Skip to content](https://support.slerp.com/knowledge/product-descriptions-html#main-content)

English

Show submenu for translations

![slerp.com](https://support.slerp.com/hs-fs/hubfs/SLERP_Primary-Light_RGB-01-1.png?width=186&height=52&name=SLERP_Primary-Light_RGB-01-1.png)

Open main navigation

Close main navigation

- English
  
  Show submenu for translations
- Go to www.slerp.com

 Go to www.slerp.com

 How can we help you?

- There are no suggestions because the search field is empty.

1. [Help Centre](https://support.slerp.com/knowledge?hsLang=en)
2. [Controls Dashboard](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en)
3. [Products Tab](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en#products-tab)

# 📝 Product Descriptions (HTML)

## This article guides you through the most commonly used HTML tags for formatting and customising your product descriptions clearly and effectively.

You can now add the relevant HTML tags to your product description to adjust font size, highlight key information, and generally customise how the text appears to your customers. This allows you to draw attention to important details such as allergens, serving sizes, pricing, or promotional messaging, and to make your descriptions easier to scan and read on both desktop and mobile.

Below are some of the most commonly used HTML tags you can safely use in your product descriptions, along with examples of how they work:

\*\***Bold** text\*\*

Use bold text to emphasise important words or phrases, such as allergens, key features, or upsell messages.

\*\**Italic* text\*\*

Use italics to add subtle emphasis or to style secondary information such as notes, serving suggestions, or disclaimers.

#### \*\*Font size and headings\*\*

You can use paragraph and heading tags to create a visual hierarchy in your descriptions. Larger headings help to separate sections, while smaller headings are useful for sub-sections or notes.

### Ingredients

###### Allergens: Contains gluten, eggs, and dairy.

### Chocolate Fudge Brownie

Rich, **handmade** chocolate brownie with a soft centre.

*Perfect for sharing or as an indulgent dessert.*

###### Allergens: Contains eggs, milk, and gluten.

By combining these tags, you can create clear, well-structured product descriptions that reflect your brand, highlight important information, and improve readability for your customers.

**Unformatted:**

![](https://support.slerp.com/hubfs/undefined-May-02-2023-07-51-26-9765-AM.png)![](https://support.slerp.com/hs-fs/hubfs/image-png-Mar-12-2024-10-07-42-0867-AM.png?width=670&height=531&name=image-png-Mar-12-2024-10-07-42-0867-AM.png)

**HTML Formatted:**

![](https://support.slerp.com/hubfs/undefined-May-02-2023-07-51-27-4043-AM.png)![](https://support.slerp.com/hs-fs/hubfs/image-png-Mar-12-2024-10-20-43-6973-AM.png?width=670&height=148&name=image-png-Mar-12-2024-10-20-43-6973-AM.png)

- [Controls Dashboard](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en#main-content)

    - [Insights](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en#insights)
    - [Orders Tab](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en#orders-tab)
    - [Locations Tab](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en#locations-tab)
    - [Products Tab](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en#products-tab)
    - [Discounts / Customers Tab](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en#discounts-customers-tab)
    - [Loyalty](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en#loyalty)
    - [Designer Tab](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en#designer-tab)
    - [Composer Tab](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en#composer-tab)
    - [Dispatch Self-Serve](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en#dispatch-self-serve)
    - [Settings Tab](https://support.slerp.com/knowledge/controls-dashboard?hsLang=en#settings-tab)
- [Web Ordering](https://support.slerp.com/knowledge/web-ordering?hsLang=en)
- [App Ordering](https://support.slerp.com/knowledge/app-ordering?hsLang=en)
- [Partner App & Device](https://support.slerp.com/knowledge/partner-app-device?hsLang=en#main-content)

    - [Slerp App](https://support.slerp.com/knowledge/partner-app-device?hsLang=en#slerp-app)
    - [Printer & Hardware Devices](https://support.slerp.com/knowledge/partner-app-device?hsLang=en#printer-hardware-devices)
- [Delivery](https://support.slerp.com/knowledge/delivery?hsLang=en#main-content)

    - [On Demand Last Mile Delivery](https://support.slerp.com/knowledge/delivery?hsLang=en#on-demand-last-mile-delivery)
    - [Local And Nationwide Delivery](https://support.slerp.com/knowledge/delivery?hsLang=en#local-and-nationwide-delivery)
- [Slerp Success & Marketing](https://support.slerp.com/knowledge/slerp-success-marketing?hsLang=en)
- [Finance Enquiries](https://support.slerp.com/knowledge/finance-enquiries?hsLang=en#main-content)

    - [Finance FAQ](https://support.slerp.com/knowledge/finance-enquiries?hsLang=en#finance-faq)
    - [Reporting](https://support.slerp.com/knowledge/finance-enquiries?hsLang=en#reporting)
    - [Invoice, Credit Notes and VAT Receipts](https://support.slerp.com/knowledge/finance-enquiries?hsLang=en#invoice-credit-notes-and-vat-receipts)
    - [Franchise Attribution](https://support.slerp.com/knowledge/finance-enquiries?hsLang=en#franchise-attribution)
- [Integrations](https://support.slerp.com/knowledge/integrations?hsLang=en#main-content)

    - [Slerp Menu & Order Manager](https://support.slerp.com/knowledge/integrations?hsLang=en#slerp-menu-order-manager)
    - [Deliverect](https://support.slerp.com/knowledge/integrations?hsLang=en#deliverect)
    - [Lightspeed](https://support.slerp.com/knowledge/integrations?hsLang=en#lightspeed)
    - [CRM](https://support.slerp.com/knowledge/integrations?hsLang=en#crm)
    - [3S POS](https://support.slerp.com/knowledge/integrations?hsLang=en#3s-pos)
    - [Urban Piper](https://support.slerp.com/knowledge/integrations?hsLang=en#urban-piper)
    - [Shipday](https://support.slerp.com/knowledge/integrations?hsLang=en#shipday)
    - [Custom Webhooks](https://support.slerp.com/knowledge/integrations?hsLang=en#custom-webhooks)
- [FAQs](https://support.slerp.com/knowledge/faqs?hsLang=en)
- [Support and Updates](https://support.slerp.com/knowledge/support-and-updates?hsLang=en)

[![slerp.com](https://support.slerp.com/hs-fs/hubfs/SLERP_Primary-Light_RGB-01-1.png?width=200&height=56&name=SLERP_Primary-Light_RGB-01-1.png "slerp.com")](http://www.slerp.com)

[Contact Us](https://www.slerp.com/contact-us/)

Copyright © 2025, Slerp